Minhaaj Rehman is renowned scienstist working at the interesection of Psychology, Data Science and AI and CEO and Founder of Psyda Solutions, an AI-enabled academic and industrial research agency. His expertise lies in Business Psychology and his doctoral research focuses on human personality assessment and potential. He runs largest personality psychology database in Pakistan. He hosts Psyda Podcast on Youtube where he invites brilliant researchers around the world. He has consulted for both local and international organizations like

  • Commonwealth of Learning

  • University of Maryland

  • Pennsylvania State University

  • Telenor

  • Microsoft

  • Ericsson

  • Randstad and many more for the past 10 years in varied roles and nuanced capacities.

As a practitioner at the Association of Business Psychology, his research interests include Psychometrics, Personality Psychology, Data science, AI and its applications for education, businesses, and development. The courses he teaches at university are open for anyone.

With numerous publications, interviews, conference presentations, panel discussions, podcast guest speaking opportunities in multiple languages in reputable magazines and newspapers across the globe like The News, ProPakistani, SüdWest Presse, Linux Format and The Lahore Times, etc Minhaaj is an accomplished writer, public speaker, and academic. He writes on diverse issues ranging from Education to Technology and Politics to Travel. Minhaaj delivers talks on various topics of interest in national universities and colleges and they are covered in local and international media. As one of the founders of Wikipedia in Pakistan and one of the early Board of Directors of Wikieducator, he feels privileged to be able to share his experiences of grounding the movement in Pakistan and he was shortlisted and Interviewed for TED Talk India Fellowship for that work.

He is a peer reviewer at IRRORDL, a distant learning journal, and is often sought after his opinions on issues of expertise like Copyrights, Open Education Resources, Capacity Development, and Policy Issues. The YouTube channel aims to educate by sharing his insights and understandings of new research and literature on pressing issues of our times along with talks with prestigious guests around the world.

He believes intellectual tragedies are the inevitable and the only way to make sense of the world around us. It draws from many sources in the world and causes suffering which isn't necessarily as unpalatable as Nietzschean despair makes it but is certainly a pre-requisite for higher-order thinking and enlightenment. The purpose of education was to get to the source of this suffering and remove it through insight which unfortunately is long lost in the modern education system.  He staunchly believes that the utility of modern universities is minimal in comparison to open education and self-learning through the internet. Quality of teaching and research is abysmal and campuses are run by academic politicians rather than passionate teachers. In an attempt to revive the spirit of contemplation and revive meaning he ended up writing three books.


His book "Psychometrics in Human Resource Management" is based on his graduate research work on personality psychology and is now available on Amazon. It is an initial inquiry on how personality types are not mere concoctions of character but a scientific fact that helps us in predicting the future and it can be a source of relief from suffering. The primary focus is the applications of personality type findings on recruitment. It was read 2482 times on Research Gate and was downloaded 1047 times on Social Science Research Network owned by Elsevier and has been Minhaaj's most sought out publication. It has garnered 84% more interest than all publications in the field of Organizational Psychology on Research Gate and is among top 18% read items on Research Gate. He also has a huge fan following of 12 thousand plus people on his LinkedIn.

Param Yok, a travelogue was his first book written during his travels in Europe. It comprises of his notes on his experiences and impressions of a culture so foreign yet similar to his.

The recent book "Rekindling from the Forgotten" is an anthology of his newspaper Op-Eds and Columns. As an avid traveler and polyglot cultural connoisseur speaking 8 languages, he has globe-trotted over 20 countries and 3 continents around the world reporting on human conditions, cultural differences and how it is shaping our world.

He is a certified climber with certification from Deutsche Alpine Verein after having completed indoor wall climbing training, and frequently climbs mountains in Northern Pakistan when he is not writing or teaching. His life goal and passion are developing human capital and bringing about a positive change globally through his writings, teachings, research and public speaking.

​He is the translator of the world's first Urdu version of the NEO IPIP 300 item Big 5 personality test which is one of the most validated freely available personality assessment tools. It comes with a very detailed report and data visualization of your personality traits and what they might mean in terms of growth and development. His self-help page offers many tools for people to find help in different aspects of their lives. He is committed to changing the lives of his students and readers for good and at the same time learning from their insights and experiences. Through the years, he has learned many lessons from his extensive travels, talks with influential thinkers, entrepreneurs, social activists, and academics. He is a gluttonous reader and loves to share his findings with everyone who is interested in exploring these ideas. He regularly organizes research workshops and inspires young scientists in making. 

Minhaj's counselling practice is limited and given his research and vocational commitments he takes only a very limited number of clients at a given point. Many of them have found it very helpful and reviews can be read about their experiences. You can contact him for an available spot.


Johan Falk

I very much appreciated working with Minhaaj on this project. He has a lot of experience, very good at communicating and following deadlines. I hope to find future projects to work with him again.

Dr. Nellie Deutsch

Minhaaj ur Rehman has excellent social skills, high integrity, is very trustworthy, and a lifelong learner who would be a valuable asset to every organization. I highly recommend Mr Minhaaj. Please contact me for further information.

Peter Rawsthorne

When it comes to shifting my perspective on international issues Minhaaj has been exemplary. I have collaborated with Minhaaj on anumber of initiatives and he brings a creative presence that often takes the group into areas they were not prepared. In the end the results are deeper and broader because of Minhaajs' participation.

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